Local MP David Hodgett has called on local small businesses, traders’ associations, tourism operators and consumers to get behind the Victorian Government’s inaugural Support Small Business Day on Saturday 19 October.

On Support Small Business Day, Victorians will be encouraged to purchase from their local small businesses, including retailers, cafés, restaurants and other service providers.

“The Victorian State Government is committed to small business and the inaugural Support Small Business Day aims to raise awareness and boost trade for local businesses across Victoria” Mr Hodgett said.

“There are more than half a million actively trading small businesses in Victoria. This initiative will encourage consumers to shop at local traders and showcase the vital role small business plays within our communities.”

Mr Hodgett urged local businesses to visit www.supportsmallbusinessday.com.au to create incentives for customers to visit their small business on the day.

The day is also being promoted on social media channels such as Facebook (facebook.com/supportsmallbusinessday), Twitter (twitter.com/supportsmall), and Instagram (instagram.com/supportsmall)

“Small businesses that register will be able to use these channels to reach out to consumers in their area,” Mr Hodgett said. “They will also receive assistance with marketing and online strategies to improve their business and will receive collateral that will brand them as a Support Small Business Day participant.”

Consumers who register at www.supportsmallbusinessday.com.au can win a $20, $50, $100 or $500 gift card to spend on the day and receive regular updates on participating stores in their area and the incentives they will offer on the day.

The Minister for Innovation, Services and Small Business, Louise Asher MP, said that the National Australia Bank (NAB) is partnering with the Victorian Coalition Government as the major corporate sponsor to deliver Support Small Business Day in 2013.

“NAB is offering $100,000 worth of incentives and prizes to encourage consumers to shop at participating businesses,” Ms Asher said. Ms Asher said Victoria’s small business sector accounts for almost half of all private sector jobs and contributes around 30 per cent to the state’s economy. Media contact: Stephanie Ryan 9725 3570